You know that cliché quote that says if you’re not the lead dog, the view never changes? When it comes to leads, your organization must be the lead dog, or you are facing that view that nobody wants.
But with all the strategies you’ve tried for lead generation, how do you and your organization become the lead dog of lead generation in your market?
For starters, you need to reach your market where your market lives, works, plays, and hangs out. But it’s unlikely that your business can be physically represented in every single geographic location your market penetrates. Nor can you assume that you can reach them by television advertising, if you have the budget for it, or by print, direct mail or traditional media engagement. The cost for such initiatives is just too great and the return is too small and too unpredictable.
Refine Your Lead Generation with Facebook Digital Advertising
US digital advertising spend has already hit a record $49.5 Billion in the first six months of 2018, according to the Interactive Advertising Bureau’s Internet Advertising Revenue Report. That’s an increase of 23% over the same period in 2017.
IAB CEO Randall Rothenberg calls digital advertising “… one of the most powerful mechanisms of all time for brands to build relationships with consumers.” As Rothenberg points out, whether the media is display, search or mobile video, it is a “truth upon which direct-to-consumer brands have built their businesses, and from which all businesses can benefit.”
Seychelle Media is a Facebook Advertising Partner
We’ve earned status as a Facebook Digital Advertising Partner based on our strategies, volume and creative utilization of Facebook advertising to generate viable, targeted leads for our clients.
Forget what people say about ‘leaving Facebook.’ Facebook users are 2 billion-plus strong and growing. So whether your target market is publicly acknowledging their use of Facebook or they are downplaying it—they are still there! They use Facebook to engage with friends and family, to share, to shop, and even to snoop. And if you want to reach them, there’s no more affordable way than to put targeted Facebook advertising to work for your brand and your services.
When you want more qualified prospects, more sales and more online revenue, you want Seychelle Media. We’ve been chosen by Facebook as an Advertising Partner for creating strategic campaigns to generate targeted leads.
Think of us as the Lead Dog in Facebook Digital Advertising.
