The Facebook Audience of Daily Active Users: Reliable and Enormous

The Facebook Audience is Reliable and Huge

🐕 1.56 billion people log onto Facebook daily (on average). They are counted as “daily active users” (Facebook DAU), based on research for March 2019.  This represents an 8 percent increase, year-over-year according to Facebook.

Here’s where we get to more complicated math. Sixty-six percent of Facebook’s audience is DAU rather than being counted as a Monthly Active User (MAU).  And here’s where the math gets easy. With this many people, actively using Facebook every single day, is there any logical reason your business isn’t doing Facebook advertising to reach them? This audience is both reliable 🐶 and HUGE? #Facebook #Facebookadvertising #Facebookmarketing

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