From the new Instagram Creator Guide
- Be transparent. Build trust with your audience by tagging businesses you’re partnering with. Our policies require creators and publishers to tag business partners in the branded content posts when there’s an exchange of value between a creator or publisher and a business partner.
- Be relevant. Work with brands whose products you genuinely enjoy working with. It should feel like a fit for your voice and Instagram presence to truly resonate with your fans.
- Be authentic. Ensure that creative looks natural so it resonates most with your organic audience. Fans don’t want to be sold to.
Read more here: Facebook Creators Guide for Instagram #instagram
Learn more about the power of branded content here: Seychelle Media digital advertising