Seychelle Media Generates Leads: You Can Follow, or Get Out of the Way
You know that cliché quote that says if you’re not the lead dog, the view never changes? When it comes to leads, your organization…
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We Beg to Differ: Digital Advertising is, In Fact, Driven by Creativity
In recent weeks, a flurry of ad industry blogs and other related content have blamed digital advertising for “stunting creativity.” We’re here to call…
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Recognizing Facebook’s Generosity #GivingTuesday
Generosity is powerful, benefiting both the recipient and the giver. And Facebook deserves a lot of credit for all it does to support and…
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Forget Black Friday. Go After a Green New Year
Maybe you didn’t prep your business or organization to take advantage of Black Friday. Maybe you are years behind in strategically reaching your market…
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The Election Day War Room at Facebook
During last week’s midterm elections, while you were busy marking your ballot, Facebook was running a War Room. As part of a master plan…
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Why You Don’t Have Time to Stop Using Facebook, Twitter and Other Social Sites
For some people, networking is easy. They are naturally wired to greet, introduce and engage with old and new friends, acquaintances and even total…
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Surprise: Going Viral Probably Isn’t the Answer
The Oxford Dictionary first associated the word “viral” with the concept of marketing in 1989, defining it as, “the rapid spread of information.” Before…
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Gmail AMPs up email with real-time interactive functionality
Gmail is about to get dynamic. Google recently unveiled plans build on its AMP platform to enable continuously updating information and greater interactivity in…
How Tesla created the world’s best car commercial without spending a dime on “advertising”
Innovation giant Elon Musk captured more than attention when he launched the SpaceX’s Falcon Heavy rocket –he captured future business. Launching a Roadster into…
Your Website is Showing: How Resort Websites Dictate Bookings
Over time, technology has changed the way that we browse the Internet. People come to expect a more fluid experience when they start to…